Be prepared Interviews can be scary experiences and the only way to quell your fears is to follow the advice of the girl guide movement and ‘be prepared’. The best place to start is by finding out as much about the company as possible. Ring the company’s marketing department and get them to send you
Wealth, power and influence – the allure of a senior business role is undeniable. If you have innovative ideas, the capacity to inspire others, boundless self-belief and plenty of raw ambition, you could become the next Richard Branson
According to 3COM 65% of people who bought a Palm Pilot told the firm they heard about it from another person. People rely heavily on personal recommendations and as customers grow more skeptical towards advertising, Palm Pilot deliberately created a sense of something special when it showed its product to a select group of executives
