Careers In Marketing

A career in marketing can offer you lots of possibilities for variety and interest. Any reasonably sized company or organisation today relies on marketing communications to get their message out to customers and it is one of the strongest sectors of the UK economy.

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How to Deal with an Annoying Boss

We’ve all had bosses who made our lives difficult: the chronic micromanager, the chatterbox who over-shares embarrassing details from his personal life, or the Houdini who magically disappears whenever you need her. How should you handle a boss’s annoying habits? We turned to the experts to find out.

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Make Employers Come to You

Utilizing job listings, networking with people in your industry (and in other industries), and applying to companies you want to work at–these are all great ways to go after a job. But how can you make employers and recruiters come after you? We asked Career Rocketeer’s Chris Perry, a career-search and personal-branding expert, for five

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To Be Successful, Return to Basics

When the economy took a downturn at the start of the 1990s, my career — ironically, it’s headhunting — took a downturn, too. I have to admit I wasn’t ready for difficult times. But that rough patch was probably the best thing that could have happened to me. Today, amid another downturn, I’m sharing the

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How to Gain Control Of Your Job Search

Only 25% of all positions are found through published and defined markets, such as employment ads, placement agencies and recruiting firms. Unfortunately, job seekers favor these markets even though they face less competition for the remaining 75% of jobs found through networking and direct unsolicited contact with employers.

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A Polished Appearance Pays Off for Candidates

If you’re actively job hunting, paying close attention to your image is as crucial as the scrutiny you give to other facets of your campaign. For instance, you have probably agonized over multiple versions of your resume, attended job-search seminars, identified your key skills and rehearsed what you plan to say in interviews about your

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How to use direct marketing techniques

All commercial organisations have an interest in maximising market awareness. With the development of the internet and search engines, it has never been easier to find a particular firm.Recruitment is a sector that has widely used web traffic and search engine optimisation as a way of building awareness and attracting new business and candidates. Historically,

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Taking the first offer?

First, let’s get something straight. There’s nothing wrong with taking the first job you’re offered, as long as it’s the ‘right’ job. And what with parental pressures (“We’re not supporting you any more”, “It’s time you found your own place” etc), the burden of student debts and the desire to join your peers on the

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Starting salary

“Can you give us some idea of your salary expectation?” is the question that strikes fear into the heart of every interviewee. Just how do you answer? Pitch it too high and you look unrealistic and overly confident, pitch it too low and you undervalue both yourself and your ability to do the job.  

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Multiple job offers

The good news is you’ve got a job offer. The bad news is you’re not sure if you should accept. There are interviews you are still waiting to hear back from. There are still more interviews at which you fancy your chances. What should you do? Take the bird in the hand? Wait to see

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Nepotism

Nepotism is an ugly word. It reeks of old school ties, cliques and clubs; daddy putting a word in with the boss, or mummy pulling a few strings. In our new flexi-friendly, high-tech egalitarian corporate world it might seem that there is no place for nepotism any more; success is based on skills, creativity and

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Verbal CV

Before approaching potential employers direct, take time to brush up your ‘verbal CV’.Consider the time and effort that you’ve put into your written CV, detailing your skills and experience. Yet this could all go to waste if you’re asked to say something about yourself when you call a recruiter or meet them socially or at

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Speculative letters

If, as is claimed, only 30% of the total number of job vacancies are advertised, your best bet could be to job-hunt more creatively. Many job-hunters resort to sending off speculative letters to relevant companies. And many employers would rather turn to their pile of speculative letters than spend thousands of pounds on advertising. The

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Networking

Any job-hunter can develop a network of useful career contacts without a company director in the family. Networking is easy if you know how, and job-hunters who develop their own employment contacts need never be short of career advice and job offers. Here are five networking opportunities which everyone can take advantage of:    

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Inside information

Come on, let’s be honest, most of us love to have a good goss. There is something deeply satisfying about getting the latest lowdown on so-and-so or such-and-such. Much of this tantalising tittle-tattle tends to centre on family, friends and so-called celebs.

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Company presentations

Company presentations are rarely a formal part of the employer selection process, but they are your crucial chance to add a face and personality to a paper CV.So what are the golden rules for impressing employers over a vol-au-vent or two?

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